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The Nelson Companies has acquired the skills to locate the right real estate development opportunity, and once found, know how to achieve its highest and best use. The company never has a preconceived notion of what is the best way to achieve a real estate development's highest and best use; they have a willingness to explore all the possibilities. And by working with the best architects, engineers and other professionals, The Nelson Companies has been able to create real estate investments of extraordinary value. No matter how good a development idea sounds, until it is researched and a market proven, it is only a dream. A developer must first define the market before it builds the development. And whenever possible, it designs a development to meet the market today as well as tomorrow because as we all know, markets are dynamic not static; therefore, the smart developer designs developments that are flexible enough to meet the ever changing world we live in. Simply put, in an ever-changing world a real estate development must have, within its specific use, the ability to respond to a dynamic market. This process is known as "market responsive" rather than "market directive" development. Therefore, The Nelson Companies, working closely with their architects, designs developments with flexibility built in not added on. Equally important, The Nelson Companies designs each development to fit into the community in which it is built. It creates environments that tend to be very human in scale. |

